Growing from LCL to FCL — with one partner handling the China side.
How a fast-growing Indonesian marketplace seller scaled from small LCL boxes to official full-container imports — with Sinovar handling China end-to-end.
01 — The beginning
In early 2024, LBS Store was a growing online seller offering home, kitchen, automotive and personal-care products across Indonesian marketplaces. Sourcing from China was slow and risky: scattered suppliers, language barriers, and unpredictable shipping. They started small with Sinovar — a handful of products consolidated into shared LCL shipments.
02 — Building trust
Sinovar took over supplier communication, verified factories, and handled RMB payments so LBS never had to wire money to unknown accounts. Every order was tracked from the supplier's door to Indonesia. As reliability improved, LBS increased both order size and product range.
03 — Scaling to FCL
Rising volume made shared shipments inefficient. Sinovar moved LBS onto full-container (FCL) shipping, consolidating dozens of SKUs per container to lower per-unit freight and protect margins. Cash flow, FX and freight were planned together, not in isolation.
04 — Going official
As the business matured, Sinovar transitioned LBS to official, fully-documented FCL imports — proper compliance and clean paperwork that a serious, long-term operation needs.
05 — Beyond logistics
Sinovar didn't stop at moving goods. We helped LBS launch their own branded online store, LBAGStore.com, giving them a home beyond the marketplaces. Today LBS runs a real China procurement operation across thousands of products — and Sinovar remains the team behind China.
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